front page PgCert International Tourism Management
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University of Bedfordshire
United Kingdom, Luton |
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Course overview
COURSE SUMMARY
Diverse careers are open to graduates of this course. These include
working in organisations which are involved in the planning of tourism
development, including ministries of tourism, regional/national
tourism organisations and other state-sponsored tourism againcies,
local government and development authorities' offices and
non-governmental organisations and consultancies. Many sectors of the
tourism industry offer employment opportunities including tour
operators and enterprises, airlines and the hospitality and hotel
sectors. Management consultancy, policy advice and research in
relation to travel and tourism thinktanks are also other possible
career options, alongside academic careers in further and higher
education.
During the course you will:
- Experience flexible blended learning delivery
- Benefit from our extensive industry links ensuring "real-life"
applicable research
- Experience "world-leading" staff expertise and research, as rated
by the Government's Research Assessment Exercise (RAE) 2008
- Benefit from research-informed teaching and learning
- Be part of our new University-designated Institute for Tourism
Research (INTOUR)
Areas of study you may cover in this course include:
- Contemporary issues in tourism
- Research philosophies and principles
- International tourism development
- Strategic tourism management
- Research practice in tourism
- International tourism marketing
- Event tourism
- Sport, tourism and cities
- Planning for leisure and tourism world-making: tourism and
globalisation
- Stewardship, tourism and the environment
- Dissertation
PCITMAAF
Career opportunities
CAREER MANAGEMENT SKILLS
In addressing employability, the programme is aimed at providing
students with cutting edge knowledge and communication skills to
facilitate employment and subsequent career development in executive
decision making / policy making in international tourism.
Since tourism is conceivably the largest and most tentacular of
industries, the programme does not seek to provide holistic training
for any single sector of the tourism industry, but seeks to open
students up to contemporary business and non-business imperatives
being experienced during the contemporary moment of globalisation. The
programme is based on the view that those who work in international
tourism today need to be skilled at understanding and relating to a
very broad mix of other stakeholders and practitioners not so much in
tourism.
For instance:
- The travel packager needs to know how the receiving indigenous
takes its decisions
- The government planner needs to determine not only who strongly
supports tourism within the industry, but who potently resists it
outside
- The natural resource specialist needs to realise that some
populations (in key target areas of international development) may
regard nature as primarily a matter of spirituality or cosmology (or
even of `art) than of the physical environment
- The European information technologist in tourism development needs
to recognise that some of his / her ordinary tools / equipment /
practices may be deemed to be unwanted Westernisms / Americanisms /
`Instruments of the Infidel in significant parts of the rest of the
globe
- The company researcher in tourism development needs to realise
that all forms of investigator-driven enquiry are deemed to be dark
and dangerous (external) activities
Thus it is the aim of this programme to equip you broadly to
understand the often cloudy and messy axialities (i.e. the connections
/ the importance / the meanings) of tourism across the world. The
programme thereby seeks to provide opportunities for you to shape your
future careers in / across tourism on not just an `industry economics
basis, but on an economics plus basis. Careers in international
tourism are unlikely to ever be singular, insular, and only personal
private concerns. Such is the increasingly global and interleaved
reach of tourism.
CAREER/FURTHER STUDY OPPORTUNITIES
Career:
Careers in, for instance:
Policy-direction in government sector tourism planning / management;
Market development in corporative tourism; Third sector work in local
/ regional / national / trans-national areas of public culture /
public nature / heritage which have interface with tourism;
Tertiary sector education in `Tourism Management / `Tourism Studies;
Culturally-appropriate tourism management;
Environmentally-responsible tourism management;
Consultancy (research) work in tourism and `culture / `the
environment / `development.
Or become entrepreneurs.
Further study:
This course will provide the necessary credits (60) if you wish to
continue and undertake the PgCERT/MSc International Tourism
Management.
This course is primarily aimed at people wanting to move directly
into employment, but if you find your studies particularly stimulating
and want to study further then there is always the possibility to
continue to Doctoral studies, i.e. a PhD or a DBA level.